Business and enterprise is everywhere, whether it be shopping online, planning a holiday or buying a pen from the school shop. To prove this the Year 7 were set a challenge of creating their own soap brand. This has now expanded to two days so that some vital skills were developed: enquiry, research, market research and how they might create a unique selling point for their target market. On top of this digital skills, finance and the art of oracy. All this culminated in a twelve minute presentation to AKS Dragons Den, which included a TV advert, a five minute pitch and a six minute interrogation from the Dragons.
The students benefited from the extra day as they developed professional packaging, professional photography of their finished products and highly polished pitches delivered with great confidence. The overall winners was the group ‘Honey Comb’ who developed a fabulous product and just ticked every box with finance and marketing as well as delivering confident and well researched facts to the dragons. The outcomes for all students was better than ever this year and I was immensely proud of their achievements. I am indebted to my colleagues for their enthusiasm and willingness to deliver their professional skills; Year 7 now realise that business and enterprise is everywhere.
The photos below will give you some idea of their fabulous products, packaging and marketing displays.
Graeme McIntyre
